Pakistan real estate has started to uncover its potential as a promising investment sectors for a large number of people in the country and also for those living in different parts of the world. With more and more people turning to property market for securing their money, news media too is following public interest by giving this sector due coverage in their business section. In addition to that, various developers of residential and commercial projects have found the time just right launch their schemes and give the investors some valid options.
Development of commercial and residential sector is not limited to bigger cities of Pakistan as several housing schemes in smaller cities have also been launched recently to limit the investment from being directed to the property market of Karachi, Islamabad and Lahore. Print media is covering the prevailing market trends from various angles as their reports reach out to a large number of audience from private and public sectors. Zameen.com is also contributing heavily in compiling facts about performance of different housing projects by offering its unique data.
The portal is the only source in Pakistan to keep tracks of the market rate and property demand so it is no surprise that many reporters covering the real estate and business beat are in direct contact with the communication and PR team of Zameen and the rest are following. The important news papers that feature Zameen’s reports to cater to their diverse audience include Dawn, The Nation, Express Tribune, Daily Times and Nawa-e-Waqt. We intent to also venture the Urdu news media since their readership is wider and more relevant with the property market of Pakistan.