Islamabad: The Pakistan Furniture Council (PFC) Chief Executive Mian Kashif Ashfaq said that the market potential of Pakistan’s handmade furniture is huge, and that the government should make policies in accordance with this, according to a news source. Ashfaq said that the rising disposable income, improvement in consumer lifestyle, and increase in economic growth has caused economic growth in Asia’s market.
Ashfaq also added that the economic growth can be attributed to overall growth in the real estate sector in Asia, which has pushed the demand for luxury furniture. This, he believes, will give Pakistan a large scope for its furniture, and help capture international markets.
He stressed on the importance of controlling for increased costs, fluctuating economy, consumer ignorance, and defective legislation as major hurdles for correcting market instability. Ashfaq also stressed on the importance of developing legislation against the use of Sheesham trees and dedicated forestry zones for furniture.
The PFC is focussed on holding exhibitions not only in Pakistan but also abroad as a means of entering the international market.
