The Clean Your Zameen campaign launched by Zameen.com went colossally viral. As part of the Independence Day celebrations, Team Zameen swept clean a polluted area on M M Alam Road in Lahore.
Five other companies were subsequently invited to follow suit.
Clean Your Zameen campaign was highlighted by various publications. Please visit the following URLs for details:
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Zain Nadeem
Zain Nadeem is a Deputy Editor at Zameen Media (Pvt) Ltd. You can also find and follow him on Google+